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Program Overview

Disney Sports Graduate Internship Program Overview
Established in 1996, the Disney Sports Graduate Internship Program provides an inclusive environment for graduate students, which centers on a variety of business practices in operating a sports complex. Supplementing their classroom studies, the twelve month internship provides a wide variety of practical learning and experiences.

Disney Sports Attractions, Inc. and its affiliates have numerous responsibilities that contribute to the success of their athletic events. Responsibilities include: programming, event management, marketing, merchandise, sponsorship, and facility operations at ESPN Wide World of Sports Complex, as well as business planning and development for future growth of the complex and the sports business at the Walt Disney World® Resort.

This environment provides the perfect laboratory for students in all aspects of sports to receive an integrated learning and working experience. No other location provides the diversity and magnitude of possibilities.

Eligibility Requirements

  • Students must be enrolled during the length of the internship in a Masters or Doctoral degree program at an accredited college or university. Highly recommended undergraduates will be considered on a case by case basis.
  • Grade point average of at least 3.0
  • Community involvement, volunteerism, and relevant experience
  • Students will be selected based upon the recommendation of their college or university and personal interviews with representatives of Disney Sports.
Number of Positions Available
Each year Disney Sports will select thirty-five to forty interns for a period of 12 months.

Recruitment Timeline
Recruitment begins in January for positions beginning that summer. Select programs are available in January with recruitment starting in October.

Program Stipend
Disney Sports will provide selected students a scholarship or stipend for living expenses during the period of the internship. Partnering with Disney, the National Consortium for Academics and Sports (NCAS) will administer the stipend of $1,300 per month per student.

Evaluations
We do not provide written evaluations from Disney Sports, however, we will complete any evaluations the school requires to be completed. If exams are part of a student's graduate requirements, proctoring is available through the Intern Program Manager.

Site Visits
We welcome school representatives to visit; however, all associated costs and travel arrangements are the school's responsibility. Tours of the Sports Complex and/or meetings with the Sports staff members may be arranged through the Intern Program Manager.

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Disney Sports Graduate Internship Program Curriculum

The ultimate goal of the program is to position the student as a top "draft pick" in the job market. After they have acquired the knowledge at their college or university, we will provide an environment for them to obtain real world experience.

Technical – Learning Component
The Disney Sports Graduate Intern Program will allow the student to learn from professionals in a real-world, work environment by partnering the student with professionals in the chosen disciplines who will serve as their mentor and teacher. The program will also include the educational component of classroom learning, group sharing, and on the job learning/training.

Leadership-Learning Component
Students will attend classroom-learning presentations once a month. Some presentations may be specifically tailored to the students, while others may be part of a combined learning program for all Disney Sports staff members.

The Disney Sports Graduate Internship program is designed as a twelve month sports management training program, with specific areas of focus for each quarter.

Quarter 1: Getting to know our world; focus on understanding the Disney Company and Disney Sports
Quarter 2: Exploring our world, refining skills & self discovery; focus on Sports Management
Quarter 3: Resume, networking & interviewing skills; focus on completing project work, building relationships
Quarter 4: Job opportunities, interviewing, & project work; focus on continued project and event work and job opportunities

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Disney Sports Graduate Intern Positions

The following is a list of positions available starting summer 2012. We have made several changes to categories and role descriptions that will help our candidates choose the best programs to fit their career goals. All listed roles have a number associated with that internship. For each program you are interested in, please indicate those numbers in your cover letter and the application form for interview consideration. All roles list how many interns are needed and the length required for each program. (All positions will not be available every year and additional positions may be substituted at any time).

Internships listed are available for current graduate level students only.
Application Deadline: March 1, 2012


Broadcast Operations
1. Sports Digital/Broadcast/Distribution (1)

Facility Operations/Management
2. Box Office Operations (1)
3. Facility Operations (1)
4. Premium/Special Events (1)

Finance
5. Sports Finance (2)

Marketing
6. Sports Marketing (4)
7. Marketing Graphic Design (1)

Program Services
8. Sports Program Services (1)

Public Relations
9. Sports Public Relations (2)

Sports Event Sales, Programming & Event Management
10. Disney Created (3)
11. Third Party Sales and Programming (1)
12. Premium Sales / Atlanta Braves Spring Training (1)
13. Sports Development (4)

Sponsorship
14. Alliance/New Business Development (2)
15. Sports Sponsorship (2)

Volunteer Management
16. Volunteer Services & Community Outreach (2)

Event Management
17. Event Management (3)

Sales
18. Disney Institute Sales (2)

runDisney
19. Event Management (1)
20. Event Management (1)
21. Event Management (1)

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Broadcast Operations

1. Sports Digital/Broadcast/Distribution
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will have the opportunity to learn the dynamics of sports product and digital distribution. The Intern will actively participate in the development of on-site digital content campaigns, and distribution for newly developed on site ESPN's Wide World of Sports Complex berm network. Through research, observation, and participation, he/she will learn the digital production, new media process at ESPN Wide World of Sports Complex and will be provided with the opportunity to actively participate in decision-making and execution by assisting on site Manager in the following areas:

  • Attending digital center production/broadcast planning meetings for complex
  • Interacting with sports marketing, advertising agencies and other outside vendors
  • Writing creative briefs and revisions for editors, graphic assets staff
  • Developing creative visual presentations
  • Writing and updating Did You know event factoids
  • Participating on event task force teams made up of sales, marketing, and event planning staff
  • Special projects based upon the intern's interest and skills

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ESPN Wide World of Sports Complex Operation

2. Box Office Operations
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

Interns will support the team by assisting with the development of

  • Promotions and special offers
  • Processing and mailing group and season ticket orders for professional events
  • Developing and implementing control processes for supporting remote sales and offsite venues
  • Acting as Managers/Ticket Specialists for the entire Box Office
  • Responsible for overseeing the daily operation of the Box Office: includes providing banks for the Box Office staff at the windows
  • Responsible for registration for all on-site and off-site sporting events that come to ESPN Wide World of Sports Complex

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3. Facility Operations
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

The Facility Operations team monitors the total operation of the ESPN Wide World of Sports Complex by working closely with all business units.  This area is responsible for three departments. 

  • Guest Operations which includes; ushers, turnstiles, parking, duty manager, event registration
  • Custodial Operations which maintains the cleanliness of all facilities within the Sports Complex
  • Changeover/Logistics which manages the set up, monitoring, and strike of all events. 

Key events the intern is involved with include:  AAU Basketball/Volleyball, Pop Warner Super bowl, Atlanta Braves Spring Training, Walt Disney World Marathon, and the Old Spice Classic  

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4. Premium/Special Events
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will observe and participate in the day-to-day operations of ESPN Wide World of Sports Complex, learning how each discipline partners for best results, how problem solving is handled, and how the Sports team provides the highest quality of Guest Service. The intern will become familiar with our business practices and diversity strategies while working directly with the Sports Complex Special Events Team. The intern must demonstrate schedule flexibility as our business involves weekends and evenings as well as normal operation. The following disciplines will be covered during the internship:

  • General knowledge of all operating areas at the ESPN Wide World of Sports Complex to include initial hands on training in guest operations, custodial, changeover, and logistics
  • Coordinate with Complex partners to maintain and improve various areas of the Complex.
  • Actively involved with major 3rd party clients including the Atlanta Braves
  • Plan and execute Opening Ceremonies and Graduations
  • Plan and execute team buildings and functions with Epcot Events.
  • Coordinate with Youth Markets, assisting with event execution
  • Provide communication support, preparing the weekly Event Telecast, a property wide communication document of Complex event schedules
  • Actively engaged with computer software, focusing on event and venue utilization
  • Participate in event planning and runDisney race procurement and logistics

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Finance

5. Sports Finance
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The interns will learn the financial systems and analysis used by Disney Sports to determine the viability of specific events for ESPN Wide World of Sports Complex. The interns will become integrated into the event selection process from the prospect stage through contract. These roles will be involved primarily in special projects with some responsibility for routine financial reporting.

Responsibilities include:

  • Determining the financial results of major sporting events on property
  • Analyzing the incremental strategic value to Walt Disney World® driven by the events, including creating post event P&Ls
  • Developing business cases and pro forma's for new business opportunities at ESPN Wide World of Sports Complex and presenting the recommendations to Executive Leadership
  • Development of financial modeling spreadsheets and financial report generation
  • Development of monthly forecasts for responsible lines of business
  • Presentations to management and partners on financial business results
  • Aid in the preparation of financial goals and opportunities during for the Annual Operating Plan
  • Analysis of productivity initiatives and future business opportunities
  • Opportunity to volunteer and shadow event management team at selected events

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Marketing

6. Sports Marketing and Technology
Number of Positions available: 4
Length of Program: 12 months (Summer 2013 - Summer 2014)

Interns will be mentored by a cross section of Sports Marketing professionals and will have the opportunity to learn the dynamics of sports event marketing through a variety of approaches (i.e. Direct to Athlete, Group Marketing to Team coaches and parents, as well as Direct to Consumer Spectator Marketing). Interns will be exposed to and participate in the development of marketing campaigns and projects including research, strategic planning, creative development, print and digital advertising, social media, promotions and other tactics used to appeal to the variety of potential participants in Disney Sporting events. Through research, observation, and participation, he/she will learn the marketing process for ESPN Wide World of Sports and runDisney brands and will be provided with the opportunity to actively participate in decision-making and execution by assisting Sports Marketing

Responsibilities include:

  • Attending marketing/project planning meetings
  • Covering events as a Social Media correspondent
  • Interacting with internal Walt Disney World Resort partners, Corporate Sponsors, advertising agencies and other outside vendors
  • Drafting and revising creative briefs
  • Developing persuasive and informative presentations
  • Providing input for web site, broadcast email and social media content updates
  • Analyzing marketing data
  • Participating on event task force teams made up of sales, marketing, and event planning staff
  • Conducting research on additional marketing channels and technology enhancements
  • Special projects based upon the intern's interest and skills

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7. Marketing Graphic Design
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)
Disney Sports Attractions is looking for a highly motivated, enthusiastic and creative individual. Although this is a sports-based internship, you do not have to be interested in sports to work here. Ideal candidates will have a passion for design and an enthusiasm for marketing. This is a highly competitive opportunity that will allow the chosen candidate to work on high-level projects for some of the most respected brands in the world including ESPN, the Walt Disney Company, and many others. Your work will reach a wide variety of audiences in the United States and abroad. You’ll work directly with our marketing team to create and develop plans for some of our well-known events including Atlanta Braves Spring Training, Disney Soccer, Old Spice Classic, runDisney events, and much more.

Responsibilities include:
There are many aspects to the role including:

  • Designing new creative for campaigns as well as repurposing or updating past creative. This can include print ads, signage, web and social media graphics, logo design, logo repurposing, resizing elements, preparing files for print, some light digital retouching/photo manipulation based on skill level
  • Working on co-branded creative for external partners such as OfficeMax, Old Spice, etc.
  • Organizing and cataloging the Marketing Photo Library. You will be responsible for capturing that data from our photographers and organizing it for our online archive
  • Ensuring that all brand standards are met for each project and assignment
  • Attending meetings and brainstorm sessions for the development of new campaign tactics

The Ideal Candidate
We are looking for someone who is more than just a whiz with a mouse or a Wacom tablet. The person who ultimately gets the role will be filling a vital part of our creative marketing team.

  • You must pay fantastic attention to detail
  • You must work well with deadlines and be able to handle multiple tasks, reprioritizing as needed
  • You must be a master of the "Adobe Trio" (Photoshop, Illustrator, InDesign). Additional knowledge in other areas is a plus
  • You must be able to adapt to new creative direction and be amenable to constructive feedback
  • Strong communication skills are vital
  • You must have an online portfolio for review and should provide a working URL in your resume
  • Previous experience working in an office environment is a plus

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Program Services

8. Sports Program Services
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

The Intern will report to the Program Services Manager and will be involved in the creation and servicing of the Program Services line of business.  The Intern will be provided the opportunity to actively participate in the decision making process by assisting the Program Services Manager in the following areas:

Responsibilities include:

  • Working with online registration providers to create registration templates, monitor event participant or team registration and insure proper collection of fees
  • Processing of deferrals, refunds and transfers through the Endurance line of business
  • Mailing and/or emailing information to potential attendees
  • Collection and retention of legal documentation (waivers)
  • Form creation
  • Currency operations and revenue control

 

The Sports Program Services Intern will primarily support the runDisney line of business during the course of the twelve months.  When necessary, the Intern will also provide support for the other Disney Sales Teams (Baseball/Softball, Soccer, Lacrosse, etc).

Sports Program Services Intern Requirements:

  • High level of organization and self–initiative
  • Have excellent computer skills including Excel, Word, PowerPoint, etc.
  • Have financial experience
  • Be able to communicate via phone/email in a professional manner

The Intern will also be given the opportunity to observe and participate in the planning, organizing and managing of a variety of events in different sports at ESPN Wide World of Sports Complex.

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Public Relations

9. Sports Public Relations
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will have an active role in the day-to-day operation of the sports public relations department where he/she will be given the opportunity to take a hands-on approach to practicing sports public relations on a local and national scale. The intern will have the opportunity to observe, learn and participate in the development and execution of sports public relations initiatives involving national, regional, local and niche sports publications and outlets, as well as serve in sports information roles

The interns will develop public relations plans, serve as public relations project manager on various events and learn the strategic thinking required to successfully promote youth and professional sports events and athletes. The intern will actively participate in the development and execution of public relations tactics related to events, initiatives and news announcements by assisting in the following areas:

  • Develop and/or support public relations plans for many of the more than 300 youth/professional sporting events (e.g. Atlanta Braves Spring Training,  runDisney races, Old Spice Classic, Pro Soccer Classic, ESPN College Football Awards, AAU National Basketball Championship, Pop Warner Super Bowl, etc.) at Disney
  • Identify and pitch stories to media that deliver the key messages of the Disney Sports brand
  • Compose and produce content (e.g. videos, photos, tweets) for Disney Sports social media platforms
  • Plan and provide on-site support to media during events, including management of media center, credential distribution, live broadcasts and interview requests
  • Develop and maintain working relationships with traditional and non-traditional media, including niche media and bloggers
  • Facilitate media requests for photos, videos and other assets
  • Assist in creation and distribution of multimedia collateral as well as maintain all media lists.

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Sports Event Sales and Programming

10. Disney Created
Number of Positions available: 3
Length of Program: 12 months (Summer 2013 - Summer 2014)

Disney Created Portfolio: 
Interns will be involved in the creation, planning, sales, marketing, and execution of “Disney Created Events”.  Disney Created Events are events that are owned and executed by the Disney Sports Team.  All Sales and Marketing aspects are handled in-house for these events, and this team’s primary role is to identify, recruit, and work with the teams and athletes prior to arrival, during the event, and post event.
Interns will work directly on a diverse portfolio of sports consisting of Soccer, Baseball, Fastpitch Softball, Field Hockey, Lacrosse, Volleyball, Track & Field, Cross Country, Golf, Tennis and Rugby.  

The Disney Created Sales team manages over 20+ events that are offered for youth, high school and college athletes at all skill and division levels.  Events in the portfolio range from recreational, to competitive, to elite.

Marquee Events

  • Disney Spring Training – Softball, Baseball, Lacrosse, Track & Field
  • Disney Soccer Showcase Qualifier
  • Disney Soccer Showcase
  • Disney Field Hockey Showcase
  • Disney International Salute to Baseball Festival
  • Disney Cup International Youth Soccer Tournament
  • Walt Disney World Cross Country Classic

The Disney Created Sales interns will have the opportunity to observe the dynamics of choosing appropriate events for ESPN's Wide World of Sports Complex. They will learn the types of information the Sales Manager collects to determine the value of events, including the importance of event profitability and strategic considerations, and observe event contract negotiations.
The intern will be mentored by Sports Sales Managers and will be involved in strategic, long-term planning and daily operational management for current and future Disney Created events to be held at ESPN Wide World of Sports Complex.  They will interface with Facility Management and other Walt Disney World® departments to insure that all requirements of the event are met.
The interns will be provided the opportunity to actively participate in the decision making process by assisting the Sales Managers in the following areas:
Sales

  • Assist in creation and execution of the Sales & Marketing plan
  • Research existing events and gather information on event history, merchandise sales, and sponsorship opportunities to enhance Disney Created events
  • Forecast numbers to be used as the primary drivers for operational partner planning.
  • Partner with Marketing, Sponsorship, Sports Housing, Event Operations, Facilities Operations, Logistics, Guest Service, Sports Food & Beverage, Merchandise and other Walt Disney World® departments.
  • Developing proposals for internal presentations and partners

Event Management

  • Assist in preparation and management of various segments of event experience, including: registration, athlete parties, awards and team/athlete communication
  • Support Sponsor Execution

Marketing

  • Work with the marketing department on the strategy and creative for new marketing pieces for online and print advertisement and collateral
  • Update and maintain team participating and tournament results on web site

Responsibilities include:

  • Identify and recruit potential event prospects
  • Assist Sales Managers with out-bound targeted sales initiatives – call campaigns, emails, etc.
  • Answer in-bound emails, calls and sales inquiries
  • Assist in event budget preparation and post-event financial recaps
  • Handle all facets of preparing sales managers for successful tradeshow circuit
  • Correspond with 3rd party sales agents on tournament updates
  • Maintain files and spreadsheets on the shared drive
  • Learn and utilize sales/event programs (Siebel, DSCS, KANA)

Required Qualifications
Intern must have a passion for sports, prior playing and coaching experience is recommended but not a necessity. Intern must be able to take initiative, be energetic, have a strong work ethic, be outgoing and be able to communicate with guests, staff, coaches and respective leader. 

Desired Qualifications

  • Background in Sports including Soccer, Baseball, Fastpitch Softball, Field Hockey, Lacrosse, Volleyball, Track & Field, Cross Country, Golf, Tennis and Rugby.
  • Ability to speak Spanish fluently
  • Previous Sales & Marketing experience
  • Knowledge and Understanding of International Marketplace

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11. Third Party Sales and Programming
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will have the opportunity to participate and gain experience managing 3rd Party Clients (AAU, Pop Warner, USSSA, etc) for ESPN Wide World of Sports Complex. The intern will work with internal and external business partners to program new events and service existing events at ESPN Wide World of Sports Complex.  Interns will learn event business valuation, contract negotiation skills, and general account management functions. The intern will assist in the following areas:

  • Manage day to day client communication
  • Develop & implement strategic plans for growth of 3rd Party events
  • Help determine and draft deal terms for new events and/or contract renegotiations
  • Assist in event budget preparation, post event reconciliation, and billing
  • Work with internal and external partners to execute pre event planning tasks like venue booking, room blocks, theme park ticket sales, marketing assistance, etc.

Sales & Programming Requirements:

  • Knowledge of Sporting Events
    Strong Business Background
    Excellent Interpersonal Communication Skills
  • Proficient in Microsoft Excel, Word, PowerPoint, etc.

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12. Premium Sales/Atlanta Braves Spring Training
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will be mentored by the Sales Managers and report to the Area Manager of the Premium Sales Team.  They will have the opportunity to work on all sales related functions and provide sales support for Atlanta Braves Spring Training and other Premium events, such as the Old Spice Classic and the WDW Pro Soccer Classic, that may take place at the Complex.  The intern will actively participate in the decision making process by assisting the Sales Managers in the following areas:

  • Provide contribution to the annual sales plan by offering creative & new ideas, learn the mechanics of how to develop the plan and monitor performance against the plan
  • Utilize Archtics, Ticketmaster, Siebel, and ATS to sell and service prospective Guests/Clients
  • Sell new tickets for premium events (season, suites, hospitality, groups, & mini plans)
  • Service current Atlanta Braves Spring Training Season Ticket accounts
  • Work with current and potential clients in person, on the phone, and in person
  • Answer incoming calls & execute inside sales transactions
  • Participate in guided tours of Champion Stadium & ESPN Wide World of Sports for clients
  • Process ticket orders
  • Maintain files and spreadsheets on the shared drive
  • Partner effectively with internal business units including Marketing, Box Office, Special Events, Finance & Food & Beverage
  • Assist with group mailings
  • Communicate with internal & external partners to guarantee success at the scheduled events
  • Execute outbound sales campaigns and prospect for new leads
  • Monitor & respond to KANA emails
  • Assist with Group Water Park Sales and Offsite Theme Park ticket sales programs

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13. Sports Development
Number of Positions available: 4
Length of Program: 12 months (Summer 12 - Summer 13)

The Sports Development Intern will be mentored by a Business Development Manager and will gain experience in valuing new event opportunities including 3rd Party Rights Holder Events and / or Disney Created Events. The intern will have the opportunity to participate in all aspects of the "Event Cycle" including:

  • The research required to prospect new event opportunities
  • Developing proposals for internal presentations and client presentations
  • Assisting in the negotiation process including client interaction via meetings & site visits
  • Assisting in Developing Marketing and Sales Plans
  • Assisting in Developing the Event Game Plan and P&L
  • Partnering with all functional areas who have accountability with the event from Marketing,

Sponsorship, Sports Housing, Event Operations, Facilities Operations, Sports Food & Beverage and Merchandise

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Sponsorship

14. Alliance/New Business Development
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern will be mentored by the Manager, Alliance Development and will gain experience in the areas of sponsorship at ESPN's Wide World of Sports Complex event-specific sponsorship, as well as overall sponsorship of The Walt Disney Company's many global assets. The intern will observe and assist with all aspects of Alliance Account Management and Development in the broad areas of event/asset branding, marketing opportunities, procurement/merchandising initiatives and partner hospitality offerings.  Specific responsibilities include:

Responsibilities include:

  • Interacting with all levels of partner and Disney management from front line to CEO level to achieve alliance goals
  • Research required to prospect for opportunities with existing alliance partners
  • Creating sponsorship proposals and overviews
  • Negotiations leading to a final agreement for sponsorship renewals and incremental opportunities with existing alliance partners
  • Contract Administration
  • Creating annual client recaps
  • Fulfillment of obligations of the Sponsorship agreement
  • Opportunity to assist with event support for Alliance Management and Disney Sports

BRANDING

  • Partnering with internal Disney client groups to develop and apply partner branding at sports events and in Disney parks and resorts
  • Conducting spot checks of partner branding throughout Walt Disney World®/ESPN Wide World of Sports Complex

MARKETING

  • Engaging in marketing strategy and creative discussions with key partner and Disney teams
  • Supporting marketing tactics onsite at events and via social media channels
  • Creation of annual partner Marketing recaps
  • Creation, execution and on-going communications for partner events and marketing outreach
  • Planning and support of partner on-property photo and video shoots
  • Planning and support of partner on-property media activity and television shoots
  • Planning and support of partner special events and marketing outreach activities

PROCUREMENT/MERCHANDISING

  • Partner with Disney procurement teams to enhance B2B efforts with alliance partner companies
  • Partner with Disney merchandising teams on development of retail sales/cobranded product sales opportunities with alliance partner companies

           
HOSPITALITY

  • Participate in hosting sponsors representatives including conducting VIP tours of at various Walt Disney World®/ESPN Wide World of Sports Complex events

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15. Sports Sponsorship
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

Lines of Business

  • ESPN Wide World of Sports Complex
  • runDisney Portfolio
  • Braves Spring Training    
  • Disney Soccer
  • Disney Created Events
  • Third-Party Partners
  • Other-Parks & Resorts Opportunities      

Responsibilities include:
Research

  • Identify, collect, and review relevant information for sponsorship sales efforts with mentor
  • Help construct a Plan to develop Disney Soccer sponsorship efforts
  • Learn how to use Salesforce, Ad Data Express, Hoovers, other research tools
  • Category/target company research & development

Proposal Development to Include:

  • Planning, development, and design of sponsorship proposals to be pitched to clients

 Execution to Include:

  • Duties do not include Intern cold-calling prospects
  • Assist mentor with creation of client contracts and follow process from start to completion phase
  • Attend select sporting events and assist Corporate Alliances Acct. Management team with all aspects of
  • Sponsorship activation
  • Where appropriate, assist with coordination/design/installation of signage for ESPN Wide World of Sports Complex and or specific event venues on behalf of sponsors
  • Work with various departments including logistics/operations to ensure fulfillment of sponsor benefits
  • Follow the direction of Corporate Alliances Acct. Management. in managing all aspects of Health & Fitness Expos (Walt Disney World Marathon, Princess Half Marathon, Wine & Dine Half Marathon, Twilight Zone Tower of Terror 10-Miler) including communication with Logistics and Procurement departments
  • Help ensure fulfillment of sponsor deliverables for Run Disney/Braves Spring Training/Disney Soccer etc.
  • Coordinate all VIP elements associated with key events for both leadership and clients

Documentation

  • Where/when requested, collect evidence of sponsor’s involvement with events, in both print and digital format (Ex. Taking pictures, gathering marketing collateral, obtaining promotional items, etc.).
  • If requested, help develop proof-of-performances recaps for clients (post-event).

Marketing

  • Engaging in marketing strategy and creative discussions with key partner and Disney teams
  • Supporting marketing tactics onsite at events and via social media channels
  • Creation of annual partner Marketing recaps
  • Creation, execution and on-going communications for partner events and marketing outreach
  • Planning and support of partner on-property photo and video shoots
  • Planning and support of partner on-property media activity and television shoots
  • Planning and support of partner special events and marketing outreach activities

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Volunteer Management

16. Volunteer Services & Community Outreach
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The Volunteer Services & Community Outreach Team supports over 25 events and fills over 19,000 volunteer shifts annually. Interns will have the opportunity to participate in all aspects of Volunteer Management. Interns will gain an understanding of the event planning processes including pre-event logistics, on-site volunteer operational s support, and post-event responsibilities. Additionally, they will coordinate Community Outreach experiences for teams participating in sports events. The Interns are mentored by our Volunteer Services Manager.
The Interns will actively participate in decision-making and event delivery by assisting in the following areas:

  • Marketing and recruitment efforts for volunteer
  • Understanding of Volunteer Database, Scheduling systems and Reporting functions
  • High degree of interaction with Volunteers requiring excellent written and verbal communication skills
  • Event planning and logistics in partnership with the Event Management team in support of Volunteer Operation
  • Preparing training materials, scheduling and facilitating training sessions
  • Providing on-site support during events in the areas of volunteer management and event delivery
  • Beneficiary interaction and support throughout the event cycle
  • Post event recaps, appreciation, and volunteer retention efforts
Examples of events the Interns will be involved with include all runDisney Events, Special Olympics Florida State Summer Games & Fall Classic, and the Old Spice Classic.

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Event Managment

17. Event Management
Number of Positions available: 3
Length of Program: 12 months (Summer 2013 - Summer 2014)

The interns will be given the opportunity to observe and participate in the planning, organizing and managing of a variety of events in different sports at ESPN Wide World of Sports Complex. The interns will be encouraged to fully participate in the management of events by assisting the Sports Event Managers in the following areas:

  • Portfolio management including client contractual and financial responsibilities, as well as collaborating with partners throughout the event cycle
  • Emphasis on preparation, partnering, and communication
  • Conducting venue analysis and preparing logistics plans
  • Interfacing with Facility Management and other Walt Disney World departments to ensure that all requirements of the event are met
  • Participate in client site visits and event itineraries
  • Plan, implement, and execute events – including setup, registration, client/partner presentations, guest communication, scheduling, equipment inventory/ordering, labor planning, finding efficiencies, and formulating/analyzing post event recaps
  • Partner to create unique on-site guest experiences

Ideal candidate should be detail oriented, able to multitask, willing to learn and go the extra mile, energetic, take ownership of a project from start to finish, and able to work a variety of hours based on event needs (holidays, weekends, nights, etc)

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Sales

18. Disney Institute
Number of Positions available: 2
Length of Program: 12 months (Summer 2013 - Summer 2014)

The intern has the opportunity to learn the dynamics of the sports industry through the lens of the Disney Institute, Walt Disney Company’s external training division.  The intern will actively participate in engagements with external clients and will develop relationships with these clients.  As sports organizations engage Disney Institute to benchmark Disney’s best business practices to apply to their organizations, the intern will work on the account team to better manage and create these relationships.  Interns will gain skills necessary to negotiate deal terms and contractual agreements.  Interns must have a strong understanding of the business behind sports, the sports landscape, and posses exceptional communication skills.  The intern is responsible for helping identify and manage client opportunities, market research, planning potential and future engagements, and assisting the account manager on his day-to-day activities.    

Responsibilities include:

  • Developing business cases for new opportunities
  • Determining the financial results of engagements
  • Analyzing incremental strategic value to the Walt Disney Company

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runDisney

19. Event Management
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)
The runDisney Event Management Intern will report directly to the Event Management Team to plan, implement, maintain and execute Awards Ceremonies and Bonus Medal Operations for east coast runDisney events.  The intern will provide operational support and assist with other tasks as needed.

Responsibilities include:

  • Manage Awards Ceremonies for east coast events:
  • Manage Bonus Medal Operations, including Coast To Coast
  • Provide operational support
  • Assist with managing and maintaining storage
  • Attend committee meetings and planning meetings
  • Coordinate post race donations
  • Respond to guest emails and phone calls

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20. Programming
Number of Positions available: 1
Length of Program: 12 months (Summer 13 - Summer 14)

Responsibilities Include:

  • Assist runDisney Programming Team to identify and develop new event concepts and opportunities
  • Industry-related event and market research projects
  • Assist in management and execution of Event Post Race Parties
  • Assist in management and execution of Race Anniversaries and Perfects

Other tasks as needed:

  • Event management duties during race weekends
  • Attend committee meetings and planning meetings
  • Respond to guest emails and phone calls

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21. Sales
Number of Positions available: 1
Length of Program: 12 months (Summer 2013 - Summer 2014)
The runDisney Sales Intern will report directly to the runDisney Sales Team to assist with research, reporting, sales plan development, VIP and hospitality coordination and guest communication. The intern will support and assist with other tasks as needed.

Day to day responsibilities include:

  • Assist with VIP Program including booking travel accommodations, creating event schedules, and coordinating hospitality suite, VIP receptions and finish line tent
  • Monitor runDisney hotline and email inboxes
  • Support sales managers by tracking and maintaining weekly pacing reports and post event reports
  • Work with sales team on product fulfillment as needed
  • Research various subjects as requested to assist in creating new products or understand the running marketplace
  • Provide support for field sales travel reporting

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Frequently Asked Questions

Disney Sports Graduate Intern Program

Q: Why is the internship program designed as a 12-month experience?
A: There are several reasons. Walt Disney World® Resort is a large property requiring additional training and experience to be able to work comfortably. Several months are needed for orientation to the property. We develop events in a yearly cycle so it is best to work an event from beginning to end. We invite all our interns to assist in managing and coordinating the many large events we hold throughout the year. This provides each intern with an opportunity to experience different types of events throughout the year.

Q: Interns are not considered Walt Disney World® Cast Members (employees) but are considered Operating Participants? What is an Operating Participant?
A: Our interns are not considered employees of the Company. Here at Walt Disney World®, our Operating Participants are people who work on Disney property and receive a variety of benefits (free park admission, merchandise discount, etc.).

Q: How do I make Housing arrangements? Do you help to find Housing?
A: Securing an apartment is your responsibility. However, you will be provided information to help make your selection easier. A list of apartments, recommended from past Sports interns, is provided and includes critical information you need (i.e. distance from work, price range, amenities, discounts, etc.)

Q: Can I inquire about having one of the other arriving interns as a roommate?
A: Upon acceptance of your program, you are asked if you would like to be listed on a roommate list with other sports interns arriving for the internship program. This list is given to all students interested in securing a roommate while here on their internship program.

Q: Do we have medical insurance coverage on the program?
A: As a Disney Sports Intern, you are not eligible for any medical coverage. Please be sure to keep the current insurance plan you hold as a student.

Q: What is the dress code at Disney Sports? At Walt Disney World® Resort?
A: It is important that you understand the Disney Grooming Guidelines for Walt Disney World® Resort. This must be what you reference when planning your wardrobe. The guidelines are provided to you when you are accepted in the program. For working in the Disney Sports locations, we do offer additional grooming guidelines. Disney Sports Interns are able to wear khaki pants, collared shirts, and casual blouses. You may also wear plain tennis shoes. Be aware that Capri pants, jeans, sleeveless shirts, and sandals are not acceptable. It is important that any logo you have on your collared shirts does not conflict with the Disney brand.

Q: Do I need to have my own car to participate on the program?
A: Yes, you must have your own transportation to participate in the program. Your program may require you to work anytime during a 24-hour period and/or 7 days a week. Your role may also require you to move about the property.

Q: If I am selected to work in one area, will I be able to experience other areas that are of interest to me?
A: Yes, we like you to experience other locations while on your internship. Although you will be assigned to a specific department, many events require additional manpower to manage. Interns are given the opportunity to assist with other large events we hold on property i.e. The Walt Disney World® Marathon, The Children's Miracle Network Golf Classic, Pop Warner Football, Disney Soccer Showcase, and Atlanta Braves Spring Training, to name just a few.

Q: Will I be able to take time off (i.e. vacations, holidays) during the 12-month internship program?
A: Yes, we try to accommodate each intern's request for holiday and vacation time. We recommend the equivalent of two weeks off throughout the year for holiday and vacation.

Q: The internship program begins each summer. Do I get to select my arrival date or are there specific dates I must arrive?
A: Our internship program has several arrival dates to select from. We usually have one arrival date in June, July and August. Although we offer several dates, some internships require specific arrival dates (i.e. Event Management with AAU and the Sports Event Golf Programming internships both require arrivals in June).

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Disney Sports Graduate Intern Program Application Process

ESPN Wide World of Sports Complex is more than just a place to play. It's where young athletes can experience something bigger than they've ever experienced before: a 255-acre state-of-the-art wonderland of courts, fields, courses and sports technology. It is a place where athletes and fans alike walk in loving sports and walk out knowing sports love them back.

If you are up to the challenge of working at the industry leader, we encourage you to apply for the Disney Sports Graduate Intern experience.

We will accept applications until March 1, 2013. Telephone interviews will be conducted between March 11th and March 29th, 2013. Decisions and offers will be made no later than April 30th, 2013.

Please submit your application via: http://espnwideworldofsports.teamworkonline.com

Questions about the program can be directed to: wdw.sports.internships@disneysports.com.

The start dates of the internship may vary depending on when the students complete classes. The target arrival date is July 8th, 2013.

In order to be considered for an internship, you must submit the following:

  1. 1. Completed Application Form
  2. 2. Resume
  3. 3. Cover Letter: Tell us about yourself and why you would like to be part of the Disney Sports Graduate Intern Program.
  4. 4. Letter of Recommendation
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